March 2010
By Paul Kinsinger, Thunderbird Professor
The global recession has no doubt cost several CI professionals their
jobs, and is causing many others to re-think their career prospects
going forward. Still, despite companies’ propensity to cut back
reflexively on costs, one would think that the times also create an even
greater need for market and competitive intelligence.
Consider the following: The big consultancies, which have spent much
of the recession churning out commentary, analysis and strategy ideas to
stay in touch with their clients (and keep their talent gainfully
employed), have recently produced several valuable insights for those of
us who work with intelligence and business strategy.